Where brands share their insights. What's This?

Spotlight is brought to you by the Entrepreneur Partner Studio, which creates dynamic and compelling content for our partners.

Opinions expressed by Entrepreneur Spotlight partners are their own.

6 Essentials of a Good Logo

6 Essentials of a Good Logo
Image credit: Chad Baker | Jason Reed | Ryan McVay | Gettyimages
  • ---Shares
Find more articles from this series here.
With so many logos in the marketplace, it’s becoming increasingly harder to create one that stands out and is memorable for customers. While there is certainly no magic trick to make this happen, there are some essential elements small businesses should follow in order to create a logo that’s worthy of the market’s attention. These elements have been used by companies both large and small, and have helped their logos to stand the test of time. If you focus on these tips while creating your logo, you’ll set your brand up for visual success in every corner of the marketplace.


This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.