What It Takes to Score a Home Run in Sales
Here are some lessons from vendors as they try selling to Major League Baseball teams.
Seated in the middle of a glitzy conference hall, sporting a ponytail, a purple paisley shirt and the air of a magician, Kyle Donovan pitches his invention, an integrated plastic plate and cup, to a member of the Chicago Cubs. He clicks the top of his cup into the bottom of his plate to show how Cubs fans could hold their beer and plate of food in just one hand. Never again would they worry about how to carry back two beers and two plates of food.
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