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You're My Idol

Working with a mentor may be just what you need to improve your business skills.

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This story appears in the January 2001 issue of Entrepreneurs Start-Ups magazine.

When 33-year-old image consultant Michelle Damiano decided she needed a , she employed that finely honed skill that many women learn at their mother's knee: shopping.

Put your car keys away, everybody. There's no Mentors "R" Us store stocked with a selection of experienced professionals. But Damiano adopted the same methodical approach to finding a mentor that she would use to buy a car. Since image consultants aren't in great supply in rural State College, , where her , Impressions, is located, Damiano got a phonebook and combed the listings for image consultants in the Big Apple. After cold-calling several and landing in-person interviews with a few, she found a match, and before she knew it, she was learning the ropes by volunteering at her new mentor's business.

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