Subscribe to Entrepreneur for $5

How to Kick Off a Successful Startup Program

Many don't understand what a startup program does, or how to execute it successfully. Here are three ways to create a successful startup program.

Opinions expressed by Entrepreneur contributors are their own.

Every wants to add startups to its customer base, but often finds sales motions difficult with this valuable customer segment. Founders are building unique products, typically pre-money and pre-customer, and need special help that a dedicated startup program can provide. A successful startup program helps startup founders get the help and connections they need to accelerate growth and build a sustainable business.

However, in my experience, I have come across many companies that want to start this process, but don’t know what a startup program does, or how to execute one in a meaningful way. Here are three ways you can create a startup program that will succeed.

Continue reading this article - and everything on Entrepreneur!

We make some of our best content available to Entrepreneur subscribers only. Become a subscriber for just $5 to get an ad-free experience, exclusive access to premium content like this, and unlock special discounts.

Entrepreneur Editors' Picks