Getting More Press for Your Business
Marketing

Getting More Press for Your Business

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Originally aired Feb 21, 2019

The editorial staff of Entrepreneur will be your guides through all aspects of getting press for your business, from contacting reporters to framing your brand's story in way that will get the most attention.

As professionals in the media industry, these editors will offer a behind-the-scenes look at what reporters look for in a story.

Key takeaways:

  • How reporters go about finding stories
  • How to pitch your business
  • What aspects of your brand are most intriguing to the press
  • How to work with the press to tell your company's story in the most positive possible light
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Speakers

Editorial Director
Dan Bova is the editorial director of digital content at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim and Spy magazine. Check out his humor writing at Planet Bova.

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