
Dee-O-Gee
Pet supplies and services- 2022 Franchise 500 Rank
-
N/R Not ranked last year
- Initial investment
-
$157K - $555K
- Units as of 2020
-
5 150.0% over 3 years
Here’s what you need to know if you’re interested in opening a Dee-O-Gee franchise.
With various furry-friend-focused experiences, Dee-O-Gee believes it is a demonstrated expert in pet care. Dee-O-Gee may be known for its recycled toys and holistic foods, dedicated to helping animals thrive.
Founded in 2008, Dee-O-Gee started its journey thanks to founders Josh and Holly Allen, who worked as veterinary technicians. They wanted to create a family-friendly space that was more than just a bleak office, emphasizing the health and happiness of animals.
Quickly branching out from Montana to the Pacific West with several locations, Dee-O-Gee franchisees may have the opportunity to be part of playful experiences, meaningful development, and cherished memories with Dee-O-Gee.
Dee-O-Gee began franchising in 2015 and is actively seeking to expand its reach.
Why You May Want to Start a Dee-O-Gee Franchise
Dee-O-Gee is looking for franchisees who are dedicated to outstanding service, authenticity, and self-expression. The ideal Dee-O-Gee candidate is resourceful, timely, strategic, and persistent. If you believe you meet these qualifications, then opening a Dee-O-Gee franchise may be the right move for you.
Many of the common ailments that pets experience, including dry skin, dull coats, allergies, and gas, are related to substandard food and inconsistent formulas. Dee-O-Gee’s primary focus is to offer a range of reasonably priced, high-quality foods with a variety of formula options, as well as a large selection of natural supplements to help pets and owners alike rest easily, knowing they are receiving high-quality pet foods and services.
What Might Make Dee-O-Gee a Good Choice?
Opening a Dee-O-Gee franchise may have a more predictable outcome than investing in a completely new brand that could struggle to thrive in an already crowded and competitive industry. The potential responsibilities of a Dee-O-Gee franchisee include engaging with customers and clients, developing marketing strategies, and overseeing day-to-day operations.
To be part of the Dee-O-Gee team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. In addition you should prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company’s set net worth and liquid capital requirements.
How to Open a Dee-O-Gee Franchise
Before making any financial commitment or signing an agreement with Dee-O-Gee, you must perform your due diligence and establish if this is the right opportunity for you. Research the brand and your local area to see if a Dee-O-Gee franchise would do well in your community. You may want to speak to existing franchisees and ask the team any questions you may have.
Dee-O-Gee may provide franchisees with an arsenal of tools. It is possible that these will include build-out, pre-opening training, operation and maintenance manuals, business management software, technology, and ongoing assistance. Franchisees may paw their way to new and renewing experiences with a Dee-O-Gee franchise.
It may be a good idea to speak with an attorney or financial advisor to ensure that you have the necessary financial resources to own and operate a Dee-O-Gee franchise.
Company Overview
About Dee-O-Gee
Franchising Overview
- Franchising Since
- 2015 (7 years)
- # of employees at HQ
- 2
- Where seeking
-
This company is seeking new franchisees in the following US states:
- # of Units
- 5 (as of 2020)
Franchisor Information
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Dee-O-Gee franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
- $25,000
- Initial Investment
- $157,050 - $555,000
- Net Worth Requirement
- $500,000
- Cash Requirement
- $250,000
- Veteran Incentives
- 10% off franchise fee
- Royalty Fee
- 4%
- Ad Royalty Fee
- 0.5%
- Term of Agreement
- 10 years
- Is franchise term renewable?
- Yes
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- Dee-O-Gee has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- On-The-Job Training
- 20 hours
- Classroom Training
- 20 hours
- Additional Training
- As needed
- Ongoing Support
-
Purchasing Co-opsNewsletterMeetings & ConventionsGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
-
Co-op AdvertisingAd TemplatesRegional AdvertisingSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Operations
Additional details about running this franchise.
- Is absentee ownership allowed?
- No
- Can this franchise be run from home/mobile unit?
- No
- Can this franchise be run part time?
- No
- # of employees required to run
- 4
- Are exclusive territories available?
- Yes
Interested in franchise ownership like Dee-O-Gee? Request a free consultation with a Franchise Advisor now.
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