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4 Ways to Grow Your SaaS Startup From a Niche Fix to an Enterprise Solution Building a solid foundation is the best way to ensure scalability.

By Douglas Wilber

Opinions expressed by Entrepreneur contributors are their own.

About three-fourths of Software-as-a-Service companies reported negative impacts on sales in 2020, according to a webinar from Bain & Company. Considering that companies around the world moved to virtual work in droves and many prioritized technology investments to maintain smooth collaboration, the downward trend for SaaS is surprising.

The good news for SaaS entrepreneurs is that tech startups usually have the unique benefit of being nimble by nature, which means they have the logistical capabilities to scale faster and serve larger clients than businesses in many other sectors.

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