For Subscribers

5 Things to do on Every Sales Call to Close More Deals

In this article, we cover five strategies to help you have more effective and successful sales calls with potential customers.

learn more about Ashley Kirkwood

By Ashley Kirkwood

Opinions expressed by Entrepreneur contributors are their own.

I was on my 50th call of the day at my corporate inside sales job. I took a deep breath before dialing the next call, and as I exhaled, I made a decision. I was going to switch things up on my next call. I made a decision right then and there that my next call would be great, and can I tell you the truth? I didn't land the deal on my next call, but the mindset shift made the call better than my first few. Before we get into the strategies, let me tell you a universal truth: In order to excel at sales, you will need to be positive — prepared and positive!

Before launching my speaking coaching company, I worked as an inside sales representative. I made about 100 cold calls a day, and it was one of the best jobs I have ever had. It taught me so much about sales. Now, I don't make cold calls. I sell corporate speaking packages to corporations. At this point in my career, they know I am calling because they booked the call with me or a member of my team. The dynamics are very different, but there are still some fundamental things that you should do on each and every sales call to close more deals.

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, get access to a ton of exclusive content and resources that will help grow your entrepreneurial mindset. You’ll find:

  • Exclusive content from our network of today’s leading CEOs and business strategists
  • Receive our flagship Entrepreneur Magazine - free!
  • No more ads, and get access to the Entrepreneur+ homepage
  • Free E-books written by our staff and other industry thought leaders

Related Topics

Editor's Pick

Everyone Wants to Get Close to Their Favorite Artist. Here's the Technology Making It a Reality — But Better.
The Highest-Paid, Highest-Profile People in Every Field Know This Communication Strategy
After Early Rejection From Publishers, This Author Self-Published Her Book and Sold More Than 500,000 Copies. Here's How She Did It.
Having Trouble Speaking Up in Meetings? Try This Strategy.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space in the Naming Game