Sponsored Content

ibis Styles Batumi - Renowned Budget Hotel Brand Unveils its First Location in Batumi

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Georgia, an international franchise of Entrepreneur Media.

Hospitality is one of the world's leading industries, and developing it can significantly impact a country's tourism sector. Today, hotels are expected to offer guests not only comfort, but also unique experiences, and ibis Styles Batumi, recently opened in Georgia's most popular seaside destination, is more than up to these modern standards.

ibis Styles is a globally popular, budget hotel brand under Accor, a leading international company in the hospitality sector. ibis Styles hotels have become a preferred choice for tourists and travelers due to their high-quality service, comfortable environment, affordable prices, and conceptual design.

ibis Styles Batumi is Accor's first hotel on the Black Sea coast. Accor's portfolio includes numerous properties and 15+ hotel development projects in Georgia, representing a significant investment in the country.

According to Alexis Delaroff, Chief Operating Officer of Accor New East Europe, the opening of the Batumi hotel is a crucial project for the company.

"Batumi stands out as one of Europe's key travel destinations, thanks to its blend of historic charm and contemporary architecture, complemented by a mild climate and stunning nature. Our newest addition in Batumi represents a significant milestone for Accor, marking our debut on Georgia's Black Sea coast. Georgia offers a wealth of opportunities for expansion, and we are committed to introducing our renowned brands to more destinations across the country and throughout the wider region," – Delaroff says.

A fascinating aspect of ibis Styles Batumi is its distinctive design concept, which plays a pivotal role in reflecting Batumi's unique character. The design of the rooms draws inspiration from sports, characterized by vibrant colors and sports-themed decorative elements. Notably, Batumi was named one of the 2019 European Cities of Sport, and, in 2020, a high-standard football stadium was inaugurated. Indeed, throughout the city, one encounters numerous expressions of sporting life and passion, underscoring the symbolic significance behind the design choice for ibis Styles Batumi.

ibis Styles Batumi comprises 121 rooms, each offering impressive views of the mountains and sea. Beyond the rooms, the hotel features various multifunctional spaces that foster an ideal environment for relaxation and entertainment.

ibis Styles Batumi is the perfect destination for families needing a break from routine, providing numerous dedicated areas for children to enjoy, while offering a specialized bar menu that boasts primarily healthy snacks and a children's menu.

The hotel is also adapted to the professional needs of its business guests, with conference and meeting rooms equipped with the necessary infrastructure.

Adding to the comfort is the hotel's location - positioned on Batumi's pedestrian Boulevard near the historic district of the city. This strategic placement means it is just a quick 5-minute trip from or to Batumi International Airport.

Considering all these details, it is clear that the top tourist city of Georgia has introduced a space that establishes new standards of recreation for local and international tourists alike.