European Capital of Smart Tourism

Brand Spotlight Partner What's This?

The European Capital of Smart Tourism is an EU initiative that recognises outstanding achievements in smart tourism. Gothenburg and Málaga proposed attractive programmes to celebrate their titles as 2020 European Capitals of Smart Tourism. They now act as role models and are sharing best practices on a number of platforms.


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These Cities are Setting an Example for European Destinations

Learn how the European Capitals of Smart Tourism are at the forefront of innovative, smart tourism.