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A Simple Plan

Your fledgling business doesn't necessarily need a complex strategy document, just some basics.

This story appears in the August 2010 issue of Entrepreneur. Subscribe »

The first and foremost rule for crafting a strategic plan for your is to not be so afraid of the process that it stalls your progress.

"You're always planning--the business planning document you fear is just output, says Tim Berry, president of Palo Alto Software and author of The Plan-As-You-Go . "The plan just outlines what you want to happen.

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