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College: Perfect Start-Up Environment

College is one of the best times to start a business--just don't forget to have fun.

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This story appears in the May 2008 issue of Start Up.

Being an is a mind-set and a way of life. And now, is one of the hottest new majors in . are increasingly heading down this path--with many getting their businesses off the ground before they even graduate. But where do you start, and what awaits? We've got the inside scoop.

You should tap into the resources at your , says Rod Shrader, an associate professor of entrepreneurship at the University of Illinois, . From the classes to the mentors to the networks of investors, college campuses are rife with the tools you'll need to start a . Some universities, like the University of Illinois, Chicago, even have partnerships in place where local businesses offer student entrepreneurs pro bono services ranging from legal guidance to marketing.

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