If You're Not Thinking About Brand Equity, You Should Be. Here's Why.
Businesses must consistently deliver frictionless experiences that cater to customer needs and preferences.
How to Build Brand Awareness and Loyalty
There are a number of elements that must come together to create a brand identity that resonates and lingers in a target market's memory.
Is The Trend of Organic Food Taking Over India
Not just affluent Indian, now even the middle class is slowly moving to organic food Pulses, Rice, vegetables & fruits. this trend will continue and grow in the next 1-2 years
DIVINITI Explains How to Grow Your Franchise Roots the Right Way
If a brand does not bring anything relevant for the audience on the platform, how would it create customer base!
How Franchisors Can Generate Brand Equity While Staying Competitive
In the fast-evolving franchising industry, numerous strategies are being applied to win the battle against slumping sales, being proactive in any economy