Fair Trade

Doing more than the minimum for workers and the environment has paid off handsomely for many well-known businesses.

Not even 30 years old, Daniel Kemelman has brought skills from his time in the National Guard into his Bareburger restaurant.

Based in Rwanda, KZ Noir buys coffee from more than 10,000 regional small farmers and employs over 1,200 seasonal staff, including more than 800 women.

When Paul Rice initially brought his idea for Fair Trade certified products to suppliers in the U.S., they either met him with intense skepticism or rejected him outright. Today, his model is flourishing.