fake followers

Leadership

Manipulation in the C-Suite: Why Fake and Overconfident Leaders Are Corroding Our Teams — And What We Can Do About It

Dark personalities are rampant in the C-suite. Overconfidence and manipulation supercharge political skills. But political skill is different than effectively leading teams. How can organizations protect themselves from people who are good at politics but bad at leadership?

Social Media

Navigating Beyond Vanity Metrics — Do Followers, Likes and Comments on Social Media Really Matter?

Brands spend a lot of money chasing vanity metrics on social media, but this doesn't always translate into tangible ROI. Here's what to do about it.

Thought Leaders

5 Business Lessons Learned Playing in a Punk Rock Band

The endless hours of grueling, low-paid work typical of playing in a band is a lot like launching a business.

News and Trends

WhatsApp Labels New Feature for Fake Messages Crackdown

To see the new forwarded label, all you need is the latest supported version of WhatsApp on your phone.

Social Media

Why the Rise of Bots is a Concern for Social Networks

Social bots are accounts controlled by software, algorithmically generating content and establishing interactions.

Marketing

Don't Let Marketing Zest Lead You Into the Fake News Morass

If the facts aren't selling your product, you need to improve it.

Technology

How to Use Instagram for Instagram For Marketing

Stop paying for followers - here's the easy organic way out

Social Media

You've Already Granted Facebook to All Your Content: But Here's What You Should Worry About

Did you know what permissions you've already granted to Facebook that cannot be revoked now?

Social Media

3 Measures of Online Business That Aren't as Important as Entrepreneurs Think

There is a blizzard of metrics for measuring social-media marketing. Don't let the numbers discourage you or convince you somebody else is succeeding.

Social Media

3 Reasons Fake Fans Cause Real Problems for Businesses

While building a social media following with click farms can be enticing, entrepreneurs need to understand the implications they can have.

Social Media

Instagram Just Murdered All of Its Robots

That's why your follower count just went down.

Social Media

The Fake Followers of Major U.S. Retailers (Infographic)

Socialfly examines the Twitter fans of 10 major companies to judge which ones are real. See the results.