PPC

Marketing

PPC vs. Organic SEO — Which Marketing Strategy Is Best for Your Business? Here's How to Decide.

Choosing between PPC and SEO is crucial for any marketing campaign's success. This article explores the pros and cons of each to help you make an informed decision.

Marketing

11 Google Ads Hacks That Have Taken My PPC Results to the Next Level

Google Ads isn't dead — far from it, actually. Here's how to make the most of this popular yet under-appreciated advertising platform.

Marketing

Why PPC Is the Perfect Complement to Your SEO Strategy

What exactly are paid per click ads and what's the best way to use them?

Franchise 500 Annual Ranking

Where Franchisors are Headed in the Marketing World

People are wondering whether pay-per-click advertising is dying out.

Marketing

¿Es SEO o PPC mejor para su negocio?

Es una pregunta compleja y no hay una respuesta correcta. Pero puedo ayudarlo a comprender los factores que deberá considerar al tomar la decisión por sí mismo.

Marketing

How to Implement Pay-Per-Click the Right Way

Follow these steps and watch sales grow.

Social Media

Why Digital Marketing Strategies are Imperative to Boost Startup Growth

The relativity of digital marketing strategies with the growth of businesses is no secret in today's ever-evolving business world. But what are some of the most favorable marketing strategies?

Side Hustle

4 Reality-Based Alternatives to 4 Get-Rich-Quick Schemes Entrepreneurs Keep Hearing About

Getting rich is not really that hard, unless you're in a hurry.

Marketing

8 Key Questions to Ask Before Hiring a PPC Company

Make the right decision when it comes to the person managing your PPC campaign.

Data & Recovery

PPC vs. SEO: What's Best For Your Business?

Is one option better than the other?

Business News

3 Essentials for Taking Your Amazon Sales to the Next Level

Pricing and visibility are key to take your store's profits sky-high.

Marketing

10 Ways to Market Your Business Online for $500

You won't worry that your budget isn't big enough when you know how to squeeze the most from every buck.

Marketing

6 Ways to Boost Sales With AdWords Expanded Text Ads

Soon, you'll have 50 percent more ad text. Use it wisely.

Social Media

How Pay Per Click Can Increase the Value of Your Ecommerce Site

One of the great things about PPC ads is that tracking occurs automatically so you can determine your cost per acquisition and conversion rate.

Marketing

How to Distribute Your Marketing Budget Between SEO and PPC

Depending on your industry and the age of your company will help determine how much to spend on organic reach vs. paid search.