Pr campaign
Marketing
How to Align Your PR and Marketing Strategies to Get More Out of Both
A collaborative approach that acknowledges the distinct roles and perspectives of marketing and PR professionals can be a force multiplier.
Operations & Logistics
4 Reasons Your PR Campaign Isn't Driving Sales — and How to Fix Them
Media coverage can be lucrative, but you need to employ the right strategies.
Operations & Logistics
The Success of Your PR Campaign Depends on These 3 Essential Elements
A successful PR campaign requires these three critical ingredients to ensure you're on the right path to success.