Signing out of account, Standby...
You've heard of 'social proof' before, right? If not, read up -- your brand's target audience craves it.
No wonder financial brands want in: Influencer marketing experienced a 198 percent increase last year alone.
It's scarily easy to grow your numbers rapidly if you're willing to resort to fake traffic. But if you do, brace yourself for the consequences.
How you can use your platform to make a difference.
No, influencer marketing doesn't have to be expensive. And,no, you needn't always compensate influencers.
Tip: Get your foot in the door before asking for any big favors.
A data-driven strategy teaches a business about its customers' motivations and interests, helping it build an engaged community.