writing techniques

Growing a Business

How to Plan Your Non-Fiction Book in 5 Steps

Have you decided to write a non-fiction book? Or are you just entertaining the idea of becoming an author?

Growth Strategies

Love Writing? Here's Advice From Influential Authors

Here are some writing tips from authors to help you influence readers, which matters to you

Marketing

Your Customers' Brains Are Hard-Wired to Decode These 10 Signals

Rhyming schemes and funny memes work because humans respond to recognizable patterns. Help them embrace your brand message by telling stories that feel familiar.