How Digital Technology Will Help Your Business Thrive Join Anna Curzon, Chief Product Officer at Xero, as she shares how your business can utilize digital tools, how to prepare for industry rebounds as the Covid-19 vaccine rolls out, and much more.
Originally aired Apr 28, 2021
Xero, a small business accounting platform, believes they know the secret to helping your business thrive during the Covid-19 pandemic. The answer is in their data. Throughout the pandemic, businesses that utilized digital technology had 40% less job losses, and those using digital apps saw revenue decreases that were 12% less than other small businesses.
While focusing on digital technology can be overwhelming for new business owners, it’s also an incredible opportunity. Business owners have the chance to ditch traditional practices and maintain their finances online. With business mostly being done remotely, it's critical for new and prospective brands to pay attention to their cash flow at all times so they have a firm grasp on their day-to-day financial situation.
During this webinar, Anna Curzon, the Chief Product Officer at Xero, will share how your business can utilize digital tools, how to prepare for industry rebounds as the Covid-19 vaccine rolls out, and much more.
Anna Curzon leads Xero’s product teams, spearheading product management, development, design, and product marketing to bring more exciting Xero features to partners and small businesses. Anna has a wealth of experience in online financial services and operations. Before joining Xero as managing director for New Zealand in 2016, Anna led internet banking at ASB and the digital first strategy at Spark. Anna has a bachelor’s degree and a postgraduate diploma in commerce from the University of Auckland.
Upcoming Webinar
How to Use Press & PR to Grow Faster Without a Big Budget
Get a step‑by‑step playbook for turning press coverage into one of your most powerful growth channels—without relying on a big ad budget. In this live session, Pace PR founder Annie Scranton breaks down exactly how to win earned media, boost credibility, and drive customers using the same strategies top brands use every day.
How Recent Tax Changes Create New Opportunities for Solopreneurs and Small-Business Owners
Join us for a free webinar with Lisa Greene-Lewis, Principal Communications Manager and tax expert at Intuit TurboTax.
Livestream: How Solopreneurs Can Lower Their Taxes
Join our livestream as we speak to CPA and tax expert with TurboTax, Lisa Greene-Lewis about how solopreneurs can make filing taxes simpler, smarter, and less stressful.
The CFO Agenda for 2026: How Finance Leaders Win the Efficiency War with AI
Explores how CFOs can turn competing priorities into competitive advantage by reimagining how finance work gets done.
How Founders Can Use AI to Work Less & Make More Money
Join us on February 24th for a live session where you’ll learn how you can use AI to stop being a bottleneck and regain clarity, focus, and momentum.
How Restaurant Owners Can Win Back Profits in 2026
Learn how successful restaurant owners are adapting and thriving, using strategies ranging from menu overhauls to new marketing tactics to technology-driven dining experiences that give a competitive edge.
On Demand: How a Restaurant is Made
Opening a restaurant? Get insights and advice from chefs Rasheeda Purdie and Tom Colicchio on a bonus video episode of The Build, brought to you by TILIT and Square. Watch now.