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Peter S. Cohan

Peter Cohan is president of Peter S. Cohan & Associates a management consulting and venture capital firm. He is the author of Hungry Start-up Strategy: Creating New Ventures with Limited Resources and Unlimited Vision (Berrett-Koehler, 2012).

 

30 Recent Stories

5 Must-Track Metrics to Keep Your Startup Alive

5 Must-Track Metrics to Keep Your Startup Alive

Monitor your company's progress on cash flow, investment prospecting, hiring, customers and product development.
April 15, 2014 in Grow Your Business
Should You Go East Or West for Your Venture Capital?

Should You Go East Or West for Your Venture Capital?

There are big differences between venture capital firms on the East and West Coasts. Here's what you need to know to pick the right one.
November 27, 2013 in Venture Capital
5 Things Twitter Needs to Answer on Its IPO Roadshow

5 Things Twitter Needs to Answer on Its IPO Roadshow

Under traditional metrics, there is no way to justify Twitter's expected valuation. More answers are needed.
October 23, 2013 in IPOs and DPOs
Will Investors Ever Learn to Avoid Money-Losing Companies?

Will Investors Ever Learn to Avoid Money-Losing Companies?

When a company is losing money, the sky's the limit when it comes to predicting how bright its future will be.
October 18, 2013 in Personal Finance
How to Always Be Ready to Adapt Your Business to Change

How to Always Be Ready to Adapt Your Business to Change

Adapting to change quickly is a key way to ensure your business enjoys sustained growth. Here are six ways to make sure you're ready.
October 15, 2013 in Growth Strategies
Why Your Customers' Cravings Are Your Key to Success

Why Your Customers' Cravings Are Your Key to Success

Knowing what customers want and delivering will help you gain market share fast. Here's how.
October 2, 2013 in Customer Loyalty and Retention
Your Secret to Hiring a Kick-Ass Team

Your Secret to Hiring a Kick-Ass Team

Finding the right mix of talent and passion to drive your team is critical. Here are five steps to help you get there.
September 25, 2013 in Hiring Center
How to See Your Startup Through The Eyes of Investors

How to See Your Startup Through The Eyes of Investors

Understanding exactly what investors want before you go into a VC pitch will help ensure you connect with investors and close the deal.
September 20, 2013 in Venture Capital
What PayPal's Rocky Beginnings Can Teach You About Startup Success

What PayPal's Rocky Beginnings Can Teach You About Startup Success

Choosing the right market segment and customer base can take trial and error. Here are three lessons from a company that's been through it before.
September 5, 2013 in Finding Customers
How to Set the Right Goals for Your Business

How to Set the Right Goals for Your Business

Being laser focused about how you're going to grow your business is critical. Here are a few ways to approach setting goals.
August 21, 2013 in Growth Strategies
Why Big Brands Want to Be More Like Your Startup

Why Big Brands Want to Be More Like Your Startup

As an entrepreneur, you have opportunities and qualities more and more big companies are clamoring to emulate. Here are three and how to capitalize on them.
August 14, 2013 in Business Management
Yahoo Overpays Tumblr's David Karp By Another $81 Million

Yahoo Overpays Tumblr's David Karp By Another $81 Million

After paying $250 million to Tumblr's founder, Marissa Mayer has decided to waste another $81 million to get him to stick around.
August 12, 2013 in Financing
Why Bartending and Other Odd Jobs Can Help You Start a Business

Why Bartending and Other Odd Jobs Can Help You Start a Business

Being creative and diverse about your work experience is a smart way to prepare yourself for running your own company. Here's one entrepreneur's unusual path.
August 7, 2013 in Startup Basics
The Most Important Test Your New Business Idea Needs to Pass

The Most Important Test Your New Business Idea Needs to Pass

Even when the numbers tell you to press on, if your instincts are sending you warning signals, it might be time to step back and reevaluate your business idea. Here's one entrepreneur's story.
July 25, 2013 in Business Ideas

Investment Playbook: 4 Factors to Consider Before Investing

Investing in a startup means putting your faith and money in another person's vision. Here are some key factors to keep in mind before taking the plunge.
July 10, 2013 in Financing

Startup Strategy: A Fixed Passion and a Flexible Approach

Know what you love and stick to it, but be willing to adapt your approach. Here's how.
June 25, 2013 in Growth Strategies
Lessons From a Startup That Scored $836 Million in VC -- and Failed

Lessons From a Startup That Scored $836 Million in VC -- and Failed

Better Place, based in Palo Alto, Calif. won funding from investors like General Electric and Morgan Stanley, yet had to shut its doors in May. Here are lessons to learn from the startup's missteps.
June 13, 2013 in Business Management

6 Ways Your Startup's Location Can Boost Your Bottom Line

Choosing an office space in a strategic locale can help grow your business. Here are six factors to keep in mind when considering where to base your business.
May 30, 2013 in Startup Basics

5 Ways to Lose Investors in Under 3 Minutes

The opening of your investor pitch is critical. Flounder and you might lose a venture capitalist's attention from the start. Here are five missteps VCs look out for when sitting down with entrepreneur
May 24, 2013 in Financing
5 Reasons a Young Entrepreneur Should Raise Outside Funding

5 Reasons a Young Entrepreneur Should Raise Outside Funding

Investor Peter S. Cohan gives us the lowdown about scenarios when a young entrepreneur should turn to investors for funds.
May 21, 2013 in Financing

Why Raising Capital Is a 4-Step Process

Seeking funding for your business shouldn't be a one-time endeavor. Here are four stages of business development that can serve as a road map for your funding strategy.
May 16, 2013 in Financing
5 Ways to Recruit Rock-Star Employees on a Budget

5 Ways to Recruit Rock-Star Employees on a Budget

Entrepreneurs usually can't offer new hires the promise of a hefty salary. But there are ways to get A-list employees without breaking the bank. Here are five budget-friendly techniques to get you th
May 6, 2013 in Human Resources
What's Ahead in 2013 for Venture Capital

What's Ahead in 2013 for Venture Capital

Startups in enterprise IT are more likely to come out ahead next year, but those in the consumer space may have a harder time getting funding.
January 3, 2013 in Venture Capital
3 Ways to Recruit Talent for a Hungry Startup

3 Ways to Recruit Talent for a Hungry Startup

Talented potential employees will have a host of questions about your startup's vision. Here's how to persuade them to get on board.
December 26, 2012 in Startup Basics
For the New Generation of Venture Capitalists, Their Advice Is More Valuable Than Their Money

For the New Generation of Venture Capitalists, Their Advice Is More Valuable Than Their Money

'NewGen VCs' don't come out of finance. It's all about prior entrepreneurial experience.
November 30, 2012 in Venture Capital
How Accelerators Help Start-ups Get Funding

How Accelerators Help Start-ups Get Funding

Getting your venture accepted into an accelerator can help immensely when it comes to getting venture capital, thanks to a rigorous screening process and help from mentors and peers.
November 20, 2012 in Financing

How to Grow Quickly, Without Investors

Venture capitalist, author and professor Peter S. Cohan answer readers’ top questions about entrepreneurship.
August 29, 2012 in Startup Basics

How to Know What to Outsource

Venture capitalist, author and professor Peter S. Cohan answer readersÂ’ top questions about entrepreneurship.
August 22, 2012 in Business Management

7 Steps for Choosing a Top-Notch Business Partner

Venture capitalist, author and professor Peter S. Cohan answer readersÂ’ top questions about entrepreneurship.
August 16, 2012 in Young Entrepreneurs

6 Key Elements of a Good Business Plan

Venture capitalist, author and professor Peter S. Cohan answer readersÂ’ top questions about entrepreneurship.
August 8, 2012 in Young Entrepreneurs