Scott Langdon

Scott Langdon

Managing partner of HigherVisibility

Scott Langdon is an entrepreneur with over 13 years of internet marketing experience, and currently serves as a managing partner of the nationally-recognized SEO firm HigherVisibility. Langdon and the HigherVisibility team work with clients of all sizes from across the country to offer a full range of interactive marketing services. He resides in Memphis, Tennessee.

How to Find and Offer Volunteer Opportunities to Your Employees
Volunteering

How to Find and Offer Volunteer Opportunities to Your Employees

It's worth understanding how your company as a whole will also benefit from volunteer programs for several reasons.
6 Quick Tips for a Successful Startup Social-Media Campaign
Data-Driven Marketing

6 Quick Tips for a Successful Startup Social-Media Campaign

Which one is right for your business? Facebook? Twitter? Instagram? Tailor your choice to your business.
5 Tips on How to Maximize Social-Media Efforts With a Small Team
Social Media

5 Tips on How to Maximize Social-Media Efforts With a Small Team

Don't get overwhelmed, but don't leave out this crucial tool for building your business.
Relocating Your Company? Don't Make These 10 Moving Mistakes.
Moving

Relocating Your Company? Don't Make These 10 Moving Mistakes.

Learn from my own moving pitfalls.
5 Tips for Creating an Appealing and Memorable Brand
Data-Driven Marketing

5 Tips for Creating an Appealing and Memorable Brand

Cut through the commercial chatter by creating a strong, personalized voice for your company.
Should You Let Your Employees Telecommute?
Telecommuting

Should You Let Your Employees Telecommute?

Here's what you need to consider before letting your employees work from home.
The Top 5 Best TV Bosses (and What Makes Them So Great)
Bosses

The Top 5 Best TV Bosses (and What Makes Them So Great)

Adieu, Don Draper. Sayonara, Michael Scott. Adios, Liz Lemon. We miss you all already!
How to Update Your Online Presence While You're Moving
Relocation

How to Update Your Online Presence While You're Moving

Tips to make those easily forgotten, sometimes annoying but absolutely necessary changes.
5 Tools to Help You Audit Your Web Content
Business Accelerated

5 Tools to Help You Audit Your Web Content

Ranking well on the web has everything to do with the quantity and quality of your content. This is how to make sure your site's in top shape.
Is Infinite Scrolling Right for Your Website?
Business Accelerated

Is Infinite Scrolling Right for Your Website?

Presenting online content in an endless scroll can be beneficial for some types of businesses, but not all.
How to Distinguish Your Personal From Your Professional Brand Online
Data-Driven Marketing

How to Distinguish Your Personal From Your Professional Brand Online

Why it makes sense to create a dividing line between your personal and professional selves.
5 Powerful SEO Metrics and Data Points You Need to Watch
Business Accelerated

5 Powerful SEO Metrics and Data Points You Need to Watch

To get the best picture of your website's performance, regularly check these reports – and make sure you're using them the right way.
5 Sources of Online Traffic You're Probably Ignoring
Small Business - Big Impact

5 Sources of Online Traffic You're Probably Ignoring

It's important to think about all site categories -- visual, bookmarking, Q&A, forums and more -- when seeking new traffic sources.
How to Recover from a Google Penguin Penalty
Business Accelerated

How to Recover from a Google Penguin Penalty

If your website has been penalized by Google, it's important to act quickly. Here are four steps to get you back in the clear.
How Local SEO Works and Why It Matters for Small Businesses
Business Accelerated

How Local SEO Works and Why It Matters for Small Businesses

Now is the best time to start creating a local strategy and to start building up your presence on search engine results pages.