Building a Business
6 Tips for Crafting a Killer Business Name
Social entrepreneur and educator Steve Mariotti on why naming your business is one of the most important decisions you'll make.
Steve Mariotti is the founder of the Network for Teaching Entrepreneurship and he's dedicated his life to helping low-income children learn how to launch and grow a business. In 1982, Mariotti left his corporate job to become a special education teacher in some of the poorest neighborhoods in New York City. Since the organization's inception in 1987, NFTE has helped more than 450,000 inner-city youngsters in 21 states learn how to run a business through entrepreneurship training courses and educational programs.
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