Customer Loyalty: Page 9
How Can Communities Solve Marketers' Conundrum?
Customer wants brands to show them they are understood and cared for
3 Ways to Build the Rewards Program Customers Want
To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.
How To Win in Today's Amazon World
Create a brand that will inspire customer loyalty across all platforms, both online and off.
How We Analyzed the Nuts and Bolts of 'Good Sales Methodology' and Merged 15 CRMs Into One Effective Solution
In the end, a CRM is just a tool. What your company really needs is a consistent sales methodology that guides your actions.
"What's the Point?" Guidelines to Customer Loyalty Programs
This system will help you establish a strong platform for customer loyalty programs
The Journey to Negative Churn: How You Can Get There by Going the Extra Mile
While sales and marketing are key to gaining and retaining customers, that won't be possible if you don't commit to continuous product improvement.
How You Can Build Long Lasting Customer Relationships
Here are three ways you can create a customer experience that will develop fans of your business for life.
How to Use 'the Law of Reciprocity' to Build Better Business Relationships
Building trust with customers is key, of course. But how do you do that?
The New Strategy for Lifetime Loyalty: Balancing 'Products' and 'Services'
Take a page from these successful brands and balance products and services to create a compelling brand experience. Your customers will thank you with their loyalty.
4 Ways to Give Your Customers More Control
No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.
Why Baseball's Firings of Scouts Is a Cautionary Tale for Business
Today, successful teams like the Red Sox and the Yankees may analyze a potential player with analytics. But they also ask their scouts' opinions, as well.
How CRMs Can Spark (or Continue) Fast Growth
Not long ago, customers controlled how and when they interacted with brands. CRM tools have finally put companies in charge of customer relationships.
3 Essentials for Building a Loyal Customer Base
Contrary to popular belief, brand loyalty is alive and well -- but you do have to earn it first.
Qualities You must have for a Successful Franchise Business
Establishing and growing a franchise business requires great effort that could sometime be a daunting task
What NASCAR's Declining Popularity Can Teach Us About Responding to a Changing Market
In February last year, the Daytona 500, the NASCAR season opener, drew a Nielsen Rating of only 5.3. That was an all-time low.