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Customer loyalty
News and Articles About Customer loyalty
BY Tony Lopresti
These three companies are jumping on a consumer trend that will continue to gain momentum (and dollars) in the near future. 4 Ways to Increase Your Direct Mail Sales
BY Craig Simpson
After you've completed a few successful direct mail campaigns, use these four methods to build your sales. In Love and in Business, Trust Is the Beginning, Middle and End of the Story
BY Catherine Clifford
Four out of five customers report they are more willing to give personal information to brands they trust, according to a new survey. Angry Client? Listen and Keep Your Cool.
BY Katie Borten
Dealing with disgruntled clients is part of what it takes to run a business. But it can be draining. Here are a few ways to deal with these unhappy folks. How Fitbit, Like Tylenol Before It, Handled a Recall the Right Way
BY Chuck Tanowitz
The fitness tracker company is likely to see increased consumer demand after it took the step to removes its product from shelves. Soar Above, Rather Than Survive, a Product Recall
BY Patrick Proctor
Fitbit is the latest company that instituted a recall. Did it do it right? Also, seven steps to implement a recall program in your business. 3 Ways to Treat Early Adopters Like Royalty
BY AJ Agrawal
When first launching an endeavor, getting the first few customers on board can be extremely challenging. Yet, they provide a load of information. Here is how to make sure they are happy. How 'Raising the Roof' Heightened This Restaurant's Brand
BY Melanie Spring
The restaurant 1905 encompasses its brand in everything -- from its employees to expanding its physical presence. Follow These Laws to Grab Customers' Attention
BY Andrew Sobel
Analysts and experts have tried for years to crack the customer conundrum. It really shouldn't be that difficult. Here are a few laws to follow.Why Not Every Retailer Should Go Online Only
BY Ryan Himmel
A brick and mortar store and a personal approach might increase overhead but can help you build your customer base. Why Customers Become More Loyal After Flirting With Other Brands
BY Kevin Allen
A Harvard behavioral scientist says a relationship with a brand is a lot like a romantic relationship. Straying is invigorating, but brings back feelings for a favored brand even stronger. Trouble in Paradise? How to Reignite Customers' Interest in Loyalty Programs.
BY David Andreadakis
Companies shouldn't take advantage of consumers who trust them with their personal information. Be Charitable, and Your Customers May Just Give Back to You
BY Linda Kahler
With the holidays behind us, many businesses stop their philanthropic efforts. This is a big mistake, as companies can continue to capitalize on charitable givings. Warren Buffett Wants to Pay You $1 Billion for the Perfect March Madness Bracket
BY Nina Zipkin
How do you like odds of 1 in 9.2 quintillion? That's how likely it is to predict a flawless NCAA bracket.4 Steps to Establishing Your Business on Review Sites
BY Ann Handley
If you're trying to sell something, online reviews are important to your customers. Here's how to beef up your business's presence on review sites. 8 Steps to Make Customers Love Your Brand
BY Imani Laners
Just like with a romantic relationship, the courtship can never end. Dealing With That Unhappy Customer
BY Gene Marks
Sometimes, a client can become a nuisance. Is it worth the stress to save the relationship? How to Set Your Brand Up For Success
BY Melanie Spring
With entrepreneurship in vogue, new companies are popping up every day. But getting your brand to stand out from the crowd, takes work. Wisconsin restaurants L'Etoile and Graze figured out how to do just that. 5 Ways to Keep Customers Knocking on Your Door For More
BY Rebekah Epstein
Two investment bankers turned jewelry retailers offer five lessons on how to build customer loyalty for your retail business. Connect With Angry Customers Before They Yelp
BY Katherine Duncan
The app OwnerLists establishes a direct line of communication between business owners and their customers, allowing them to respond directly to negative reviews. SoulCycle's Secret to Turning Customers into Die-Hard Fans
BY Rebekah Epstein
It's possible to build a cult-like following for your brand. Here's how. The Secret to Making Customers Passionate About Your Brand
BY Richard Pasewark
Customer engagement doesn't happen overnight, but there are certain steps you can take to ensure you're cultivating a meaningful connection with buyers. Why The Competition Isn't Your Business Enemy
BY Jim Joseph
In business, people often believe you need an enemy to beat, but there are better places to focus your energy to grow your business. Why Ditching Silicon Valley for Paris Was the Best Decision for My Startup
BY Jamie Wong
Vayable co-founder Jamie Wong opens up about how leaving the Valley's "techno-chamber" helped her form deeper connections with customers.