Nothing Beats a Handshake
Networking is a must for business owners. But even with social media, the human touch is still important.
Networking is no longer just a matter of attending a monthly meet-and-greet and making a couple of new contacts. It's now a continual effort that can include coffees in the morning, get-acquainted lunches, drinks after work and dozens of tweets, Facebook posts, blog entries, online chats and LinkedIn communications in between. But even with the expanding importance of social networking, human contact is still critical.
"Just because you're networking online doesn't mean you shouldn't be networking in person," says Peter Shankman, founder of Help a Reporter Out, an online resource connecting reporters with stories and sources. "Everything you do should be networking. The person sitting next to you on the plane may have your next job."
Continue reading this article - and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.
Entrepreneur Editors' Picks
-
James Dyson Created 5,127 Versions of a Product That Failed Before Finally Succeeding. His Tenacity Reveals a Secret of Entrepreneurship.
-
7 Meaningful Ways Your Business Can Honor Memorial Day
-
Breast Implants Left This Founder With Debilitating Symptoms, So She Launched an Intimate-Apparel Line That Goes Beyond Buzzwords
-
Kids in the Hall's Bruce McCulloch Says TikTok Is the New Punk Rock
-
'I Am Not a Diversity Quota,' Says the Founder Disrupting the Dessert Category
-
Memorial Day Is a Time for Remembrance, So What's With All the Mattress Sales?
-
Pharrell Williams, Contemporary Artist Nina Chanel Abney and Brand-Builder Shaun Neff Announce Launch of Game-Changing NFT Platform
