This story appears in the
March 2011 issue of
Entrepreneur.
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As hip as low-cost videoconferencing tools like Skype, Google Chat and Apple iChat have become, they pose a common problem for small businesses: poor image quality. Therefore, interactivity and meeting quality can be less than first rate.
Logitech aims to change that. Its new HD Pro Webcam C910 ($100) is a video camera that can bring near-professional video quality to even entry-level business videoconferencing. The unit boasts a high-quality, high-definition calling mode, an excellent video recording capability and a solid microphone. It even comes with basic video editing software that's good enough to produce simple marketing materials and visual collateral.
Although it's nowhere near as high-end as technologies like telepresence, the C910 offers a surprisingly rich and lifelike video experience. As with any videoconferencing system, the webcam's quality will suffer if you have a wonky web connection. But with business-grade web access and a little tinkering, the C910 will deliver for even the tiniest of firms.