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Why You Should Ditch Your Annual Budget

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This story appears in the February 2012 issue of Entrepreneur. Subscribe »

Q: Why should an entrepreneur use a rolling forecast instead of an annual budget?

A: Entrepreneurs need to be quick on their feet, able to adapt their businesses to the ebb and flow of an evolving marketplace. That basic fact explains why Steve Player has become a champion of the rolling forecast, which enables business owners to plan as little as 90 days ahead--and amend their plans along the way.

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