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Barbara Corcoran's Leadership Style: Rainbows and Steel-Toe Boots

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This story appears in the March 2012 issue of Entrepreneur. Subscribe »

Special Report - LeadershipIn more than two decades spent building the largest residential brokerage firm in New York, Barbara Corcoran all but commanded her more than 1,000 employees and salespeople to have fun on the job.



The founder and former CEO of The Corcoran Group, which she sold in 2001 for $66 million, Corcoran considers her ability to create an enjoyable workplace a keystone of her leadership style. "It's the most underutilized tool in the tool belt," she says.

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