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Global Startup Trend for 2014: Consider Brazil

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This story appears in the December 2013 issue of Entrepreneur. Subscribe »

Global

It's time to look beyond the sunny beach-party exterior. More than just a tourism magnet that attracts 5 million-plus visitors every year, Brazil is South America's largest economy, with gears turning busily in numerous sectors.

Brazil's population has increased from 96 million in 1970 to about 200 million today. As a result of government investment and solid economic growth, 40 million of those people entered the middle class over the past decade. And with two major global events on the horizon--the FIFA World Cup in 2014 and the Olympics in 2016 in Rio de Janeiro--Brazil is poised as a dynamic magnet for entrepreneurial investment.

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