Subscribe to Entrepreneur for $5

Flier Power

What packs a marketing punch for just pennies apiece? The humble flier, of course.

This story appears in the July 1996 issue of Entrepreneur. Subscribe »

One of the purest of the guerrilla marketing weapons is fliers. What makes the flier so pure-and so effective?

It gets action if you use it properly.

Continue reading this article - and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.

Get 3 months free with code zendesk

Presented by Zendesk

Champions of Customer Service zendesk

Entrepreneur Editors' Picks