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The Secret to Pitching

A former entrepreneur, improv comedian and venture capitalist shares how to make your pitch stand out.

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This story appears in the May 2017 issue of Entrepreneur. Subscribe »

Lakshmi Balachandra is a former entrepreneur, improv comedian and venture capitalist. She now works as a professor at Babson College, studying negotiation, pitching and trust development in the world of entrepreneurship. She talks us through how best to engage potential investors, partners and clients, and how to avoid mistakes that can kill a deal.

Illustration by Guy Shield

Related: 5 Steps to Master the Art of Negotiation

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