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How Much Do I Need to Market Myself as a New Freelancer?

When you're just launching and don't have any clients yet, you need to build a schedule to stay consistent and effective.

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As a relatively new freelancer, your primary job is finding and converting clients. It can seem fun to do things like setting up a website, building profiles on industry association sites or creating a social media presence, but the truth is if none of these things are helping to move the needle towards converting your freelance clients, you need to have a plan in place to up your marketing game.

One of the most common things that comes up in coaching calls with the freelancers I work with is a concern over not having enough business. My first question to them is always the same: How much marketing are you doing?

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