Law & Pretzels
A title like that might not make for a very exciting TV show, but it's this ex-lawyer's life story.
"I guess I was dissatisfied with the profession and my practice, and was looking for something else to do, something more rewarding than being an attorney." Such was the mindset of Harry Rieck more than six years ago, when he decided to leave the legal world and start a business.
Through his brother-in-law, Rieck secured a retail space at Sawgrass Mills mall in Fort Lauderdale, Florida. "The location suited itself for a snack-food-type franchise," he explains. With the right space and purpose in mind, Rieck researched various snack-food niches before settling on pretzels and then on Auntie Anne's.
Continue reading this article - and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.
Entrepreneur Editors' Picks
-
James Dyson Created 5,127 Versions of a Product That Failed Before Finally Succeeding. His Tenacity Reveals a Secret of Entrepreneurship.
-
7 Meaningful Ways Your Business Can Honor Memorial Day
-
Breast Implants Left This Founder With Debilitating Symptoms, So She Launched an Intimate-Apparel Line That Goes Beyond Buzzwords
-
Kids in the Hall's Bruce McCulloch Says TikTok Is the New Punk Rock
-
'I Am Not a Diversity Quota,' Says the Founder Disrupting the Dessert Category
-
Memorial Day Is a Time for Remembrance, So What's With All the Mattress Sales?
-
Pharrell Williams, Contemporary Artist Nina Chanel Abney and Brand-Builder Shaun Neff Announce Launch of Game-Changing NFT Platform