Star Qualities
How celebrity role models have inspired us
Oprah Winfrey has an entertainment empire. So does Madonna. Jennifer Lopez has added clothing and perfume to her numerous ventures. As celebrities continue to branch out into new lines of business, what lessons can noncelebrity business owners learn from them?
"I've learned many things from observing Oprah," says Alison Glander, 42, president and CEO of PowerPact LLC, a marketing agency in Midlothian, Virginia, with revenues of $17 million. "She puts herself out there, and people respond." Glander says typical management wisdom encourages company leaders to be stoic, invincible and untouchable; but Oprah has taught her you can let people in, and they'll pull for you. "The bonds between people in [your] company grow even stronger and more personal. And that's a proven way to reduce turnover--when people feel connected, like a family."
4th of July Subscription Sale - Unlock this subscriber exclusive article and more for 20% off today.
Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.
Get 20% off an annual subscription today. Just use code SAVE20 at checkout.
Entrepreneur Editors' Picks
-
Formerly Enslaved Black Man Nearest Green Taught Jack Daniel Everything He Knew About Whiskey. Today, the Founder of Uncle Nearest Premium Whiskey Celebrates His Legacy.
-
Leadership Lessons From the Exclusive Creativity School That 'Packs 5 Years Learning Into 5 Days'
-
3 Expert-Backed Strategies for Staying Calm in Times of Confrontation
-
The CEO of Wayfair Has Helped Revolutionize Digital Shopping for 20 Years. Here's How He Handles Rocky Economic Conditions.
-
This Founder Went to Prison When He Was 15 Years Old. That's Where He Came Up With the Idea for a Company Now Backed By John Legend.
-
3 Signs You're Letting Pride Get in the Way of Being Successful
-
Chip and Joanna Gaines and Shonda Rhimes Found Incredible Success By Using This One Entrepreneurial Strategy. Here's How You Can Too.