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GPS-equipped cell phones are the latest way to keep tabs on mobile employees.

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This story appears in the March 2005 issue of Entrepreneur. Subscribe »

If you could check on the location of your employees, would you? GPS-equipped cell phones make that possible--and they're more affordable than fixed GPS systems. Nextelis the main provider, but expect other carriers to get onboard this year.

Brian Gratch, principal at wireless consulting firm Gratch Associates in Evanston, Illinois, refers to these capabilities as "track and trace." Growing businesses with delivery drivers or workers in the field will find this technology appealing. "The attraction for small businesses is in productivity, cost control, the ability to optimize a route, and accountability," says Gratch.

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