Adam Bornstein: Page 5

Founder of Pen Name Consulting

Adam Bornstein is the founder of Pen Name Consulting, a marketing and branding agency; a New York Times best-selling author; and the creator of the two12 event.

Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.

Latest: Page 5

Resumes & Interviewing

Here's How to Interview Employees, and Find the Perfect Fit

Stop focusing on a potential employee's resume and achievements.

Growing a Business

Ask This Question Before You Consider a Second Location

We explain to a reader why the decision to expand -- or not -- might be simpler than he thinks.