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Ask This Question Before You Consider a Second Location We explain to a reader why the decision to expand -- or not -- might be simpler than he thinks.

By Adam Bornstein

This story appears in the March 2017 issue of Entrepreneur. Subscribe »

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An entrepreneur considers a second location -- but it may not make sense. Here's our advice.

Q: I own a private gym. We're profitable, and my current space is small, so I'm eager to expand. Should I open another small gym somewhere else or just get one big, new space? -- Kevin, New York

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