Adam Bornstein
Adam Bornstein is the founder of Pen Name Consulting, a marketing and branding agency; a New York Times best-selling author; and the creator of the two12 event.
Inspiring Your Team
Here's How to Interview Employees, and Find the Perfect Fit
Stop focusing on a potential employee's resume and achievements.
What's Your Problem?
Ask This Question Before You Consider a Second Location
We explain to a reader why the decision to expand -- or not -- might be simpler than he thinks.
