Larry Alton

Larry Alton

Freelance Writer & Former Entrepreneur
Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn.
Good Social Media Boosts SEO Even Though Nobody Understands How
SEO Tips

Good Social Media Boosts SEO Even Though Nobody Understands How

There is lots of debate over the mechanics of how social media boosts SEO but no doubt that it does.
Don't Skimp on Trademark Protection for Your New Brand
Take It From The Pros

Don't Skimp on Trademark Protection for Your New Brand

Sitting down with a trademark attorney is perhaps the least thrilling part of launching a startup. Do it anyway.
5 Scenarios Where Panic Can Destroy Your Startup
Crisis Management

5 Scenarios Where Panic Can Destroy Your Startup

Missed a deadline? Lost an important client? Facing an unexpected competitor? Stay calm and react with a plan.
5 Reasons Why a Good Business Idea Is Never Enough to Succeed
Take It From The Pros

5 Reasons Why a Good Business Idea Is Never Enough to Succeed

Your idea may look great on paper, but boy oh boy do things change -- and they will.
5 Traits of the Most Productive Startup Teams
Productivity

5 Traits of the Most Productive Startup Teams

Building a team to successfully bring that crucial first product to market requires intuition, common sense and patience.
The 5 Motivations That Drive People to Choose Entrepreneurship
Goals

The 5 Motivations That Drive People to Choose Entrepreneurship

You can make a lot of money as an entrepreneur, but you are more likely to go broke. For some people, that combination is irresistible.
5 Common Business Plan Mistakes That Torpedo Startups
Project Grow

5 Common Business Plan Mistakes That Torpedo Startups

Your business plan isn't a romance novel, so don't depend on just your passion to get investors interested in reading it.
Technology That Lets Sales Pros Peer Into What Prospects Want
Boosting Sales

Technology That Lets Sales Pros Peer Into What Prospects Want

Sales acceleration tools are almost uncanny in what they reveal about a customer's thinking.
How Talking Less and Listening More Builds Your Business
Listening

How Talking Less and Listening More Builds Your Business

Sincerely paying attention when others are speaking has a magical way of making you sound brilliant.
7 Ways Persuasive Body Language Bolsters Business Presentations
Body Language

7 Ways Persuasive Body Language Bolsters Business Presentations

The audience is watching to see if you know what you're talking about.
5 Competitive Advantages Startups Have Over Big Businesses
Competitive Advantages

5 Competitive Advantages Startups Have Over Big Businesses

Sometimes, small really is beautiful.
To Succeed as an Entrepreneur, Focus on the 5 Golden Priorities
Inspiring Your Team

To Succeed as an Entrepreneur, Focus on the 5 Golden Priorities

Running a business is all about making decisions. Keep in mind what is most important and the better option will be easier to recognize.
7 Fatal Mistakes Founders Make Just When Business Is Getting Good
Startups

7 Fatal Mistakes Founders Make Just When Business Is Getting Good

When everything is starting to click and the business is beginning to grow, be cautious. But not too cautious.
5 Ways to Simplify Your Business Plan and Almost Anything Else
Lifestyle

5 Ways to Simplify Your Business Plan and Almost Anything Else

Smart people can understand something that is complicated but brilliant people can make it simple.
5 Bad Decision-Making Habits That Can Destroy Your Business
Decision Making

5 Bad Decision-Making Habits That Can Destroy Your Business

A deliberative, thoughtful process for making decisions doesn't guarantee a good result but it makes one more likely.
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