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Checks And Balances

Worried about your bottom line? Take a look at these money management programs.

This story appears in the May 1998 issue of Entrepreneur. Subscribe »

Financial well-being is important not only to your butto your as well. Keeping track of what's going onin your personal accounts will give you more security when makingdaily decisions--whether you're buying a new suit, planning fora vacation or for your child's education. Staying on topof what goes in and out of your checking account, what'scharged to your , and what's funneled into savingsor investments is what personal financial management isall about.

The most popular personal management program isIntuit's Quicken. This program has been around for more than 14years and has served as the benchmark for other financialmanagement programs. 's Money has long beentrying to catch up with Quicken in terms of market share andfeatures. These two programs are the only real players ina market that has become reliant on strong relationships withfinancial institutions, such as banks and credit card companies, tosatisfy users' demand for high-level online , investmenttracking and trading, and credit card information.

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