Go Figure Census Bureau statistics give entrepreneurs a marketing edge.

Every 10 years the country gets caught up in a frenzy ofnumbers. States, cities, and organizations jockey to make sure alltheir constituents are noted during the deci-annual U.S. census.And politicians bluster and spout about equality and districtlines.

But once all the heads are counted and the population number isdetermined, what can be done with all the facts, figures, andstatistics the Census Bureau has laboriously collected?

Homebased business owners will find that the answer to thisquestion is . . . quite a lot. We dove headfirst into the Census Bureau to find out exactly how thisnumber-crunching behemoth can help your small business.