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It's Showtime Tips for attending a franchise trade show

By Andrew A. Caffey

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Few events hold as much potential for the would-be businessowner as a franchise trade show. Innovative business systems andideas are presented in an exciting, festive setting.

But buying a franchise can be intimidating, especially in thedazzling atmosphere of a show packed with thousands of people. Toget the most out of this gathering, you must know what to expectand take the time to prepare.

Step 1: Find a good trade show. Watch for ads in thebusiness section of your local newspaper, or check businesspublications at the public library. Large shows drawing a widesampling of legitimate franchisors, such as EntrepreneurMagazine's Small Business Expos, are typically held only inmajor metropolitan areas.

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