How an Art Gallery Created an Online Store for Social Shopping Moontoast's digital platform helps affinity brands like Nashville's Arts Company translate Facebook fan fervor into online revenue.
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Nashville is justly celebrated as Music City, but the Tennessee state capital's dedication to the arts doesn't end at the Grand Ole Opry. Downtown Nashville is also the nexus of a thriving visual arts community: The city's Fifth Avenue corridor boasts more than a dozen gallery spaces, as well as the long-running First Saturday Art Crawl, which attracts more than a thousand visitors each month.
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