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An August report from Parks Associates states that 34 percent of adult internet users play online games every week. That's more than the percentage of adults who watch videos or use social networking sites. Online gaming and virtual worlds are booming as both casual and hard-core gamers gravitate toward internet offerings. With them come virtual economies with goods and currencies that can be turned into real-world cash--which means opportunity for entrepreneurs.
The trading, buying and selling of virtual currency from popular games like World of Warcraft and EverQuest has been a largely underground market--until now. Sparter built a platform where users can trade, buy and sell virtual currencies from online games and virtual worlds. Co-founders Dan Kelly and Boris Putanec officially launched the website in beta form last February and have already made waves in the online gaming community, with sales expected to exceed $250,000 for their first year.