Entrepreneur Plus - Short White
For Subscribers

Safety First Keep your customer and employee data on lockdown.

By Amanda C. Kooser

Opinions expressed by Entrepreneur contributors are their own.

When it comes to identity theft, entrepreneurs have to worry about safeguarding not just their own personal information, but also that of their employees, customers, clients and partners. The concept of identity theft has grown as awareness of the problem has risen. "The parameters of what is considered identity theft [have expanded] to include things like account takeover and stealing someone's information but not actually using it," says Judd Rousseau, COO and director of fraud operations for identity theft solutions company Identity Theft 911. That means business owners have to pay attention and safeguard everything from their employees' Social Security numbers to their customers' credit card information.

Harish Rao, 27, co-founder and CEO of online community-building firm EchoDitto, is well aware that his business needs to be vigilant when it comes to identity theft. His $2.5 million company discourages people from sending personal information like Social Security numbers and health forms via e-mail and has set up a secure online portal for employees. Sensitive paperwork is kept in a locked office. When discarding files, Rousseau says, "Shred anything that's sensitive." That's advice Rao and EchoDitto already follow.

Memorial Day Sale - Save 20%! Unlock this premium article & so much more with Entrepreneur+

Join the internet’s leading entrepreneur community with our Memorial Day sale! With your subscription, you'll get:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve

Use code SAVE20 at checkout.

Editor's Pick

A Leader's Most Powerful Tool Is Executive Capital. Here's What It Is — and How to Earn It.
One Man's Casual Side Hustle Became an International Phenomenon — And It's on Track to See $15 Million in Revenue This Year
3 Reasons to Keep Posting on LinkedIn, Even If Nobody Is Engaging With You
Why a Strong Chief Financial Officer Is Crucial for Your Franchise — and What to Look for When Hiring One

Related Topics

Starting a Business

5 Tips For Launching a Business While Keeping Your Day Job

Launching a business while holding down a 9-to-5 is no small feat. It's a common path for aspiring entrepreneurs, but it's not without its challenges.


Why Time Management Doesn't Work — And How My Team Doubled Their Productivity Once I Started Doing This Instead

Time management is killing your productivity – here's why and what you need to do to increase your productivity instead.

Side Hustle

Start Your Side Hustle: Save $160 on a Lifetime Subscription to this E-Commerce All-in-One Solution

For just $39.97, you can set up a branded storefront for an online business and start selling in just a few minutes.

Starting a Business

Honey, We Have a…Company! — 6 Tips for Running a Business With Your Romantic Partner

The unique challenges (and gifts!) in running a business with your romantic partner

Business Ideas

55 Small Business Ideas to Start in 2023

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2023.