Owner: The Marketing Director
By searching for the truth in your business, you can make the critical adjustments that can lead you to increased profitability.
Manage your marketing with the same discipline you manage the rest of your business, because marketing leads to sales, and sales are the lifeblood of business.
To grow your business, you will have to convert buyers from their current suppliers to you. Here's how you convince businesses to switch to you.
Businesses that can prove and deliver the greatest value can ask their price.
Do you know who your real competitors are, and why they're winning deals you should be closing?