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Close the Loop

If you're outsourcing projects right and left, make sure the information you need is rolling back to you.

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This story appears in the October 2003 issue of Entrepreneur. Subscribe »

The magic word for many entrepreneurs is"." If you don't have the in-house talentto get something done, you outsource it. And today, you canoutsource just about anything.

Sending projects, even whole departments, outside the isworking for Bibby Gignilliat, 43, and Shannan Bishop, 32, chefs andco-founders of Gourmet Gatherings, a San Francisco culinaryentertainment company specializing in private cooking parties andcorporate team-building dinners and events. They outsourceeverything but their recipes and menu. "We think of ourselvesas conducting a symphony of specialists," Gignilliat says."Outsourcing is key. It's the only way our company cangrow."

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