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Pay Dirt!

Finally making a profit? Put it where it belongs--back in your business. Our experts tell you how.

By Geoff Williams

Opinions expressed by Entrepreneur contributors are their own.

Imagine you just made a profit. Now, imagine the worst thingthat can happen to your new company during the next few days, weeksor months. Think of downturns in the economy or of losing your onebig account. Think locusts. Think plagues.

OK, now go spend your money.

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