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I've Worn Hawaiian Shirts to Work Every Day For Decades. Here's Why. Even as I've founded and sold multiple businesses, it reminds me not to take things too seriously.

By Andy Kurtzig

This story appears in the April 2022 issue of Entrepreneur. Subscribe »

Image Credit: Courtesy of Andy Kurtzig

I own more than 300 Hawaiian shirts. It's enough to wear a different shirt nearly every day of the year — which I have done for most of my career, as I founded and sold multiple companies. Colleagues and mentors would sometimes ask me to tone it down or change it up, but I can't. The shirts evoke the Hawaiian island spirit for me, and that creates the tranquility, balance, and positive energy that I need in the midst of hard work and difficult decisions.

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